GEO Checker
The readiness scan for media houses, agencies, and creators who need assistants to name the right source.
Brand & marketing teams
Check whether assistants can read, cite, and describe your own company accurately.
Agencies
One score, published weights, a client-ready report — and Agency monitoring for up to 20 domains.
Creators
Check llms.txt, schema, and crawler access in seconds — then ship a draft file you can publish.
Free scan is a snapshot. Monitor and Agency re-check GEO signals weekly and open a dashboard for the history.
Monitor
$29/mo
Automatic weekly GEO monitoring for 1 domain, plus a dashboard where you see every scan and change over time.
Agency
$299/mo
Everything in Monitor for agencies and multi-brand teams — one place to watch GEO health across clients.
Built for people who brief clients and ship sites — not another vanity dashboard.
Eleven signals, nine weighted to 100. Weights are published so you can check the reasoning in a pitch or audit.
Prioritised fixes on a shareable link that unfurls with a score card — and prints to PDF when a client wants one.
Drafted from your own page signals. Edit and publish, or upgrade to a fuller crawl when you need depth.
Every signal an AI crawler can read without executing your JavaScript — which is how most of them work.
The markdown map AI systems look for when they want an overview of your site rather than a scrape.
Whether GPTBot, ClaudeBot, PerplexityBot and Google-Extended are allowed to read you at all.
The strongest machine-readable statement of who you are — and what tells you apart from similarly named products.
How crawlers find pages beyond your homepage. We follow the URL declared in robots.txt, not just the root.
Still the primary snippet source for classic results and a common source for AI citations.
Stops duplicate and parameterised URLs from splitting whatever authority a page earns.
The extended context file, for agents that want detail before answering a question about you.
Controls how pages appear when shared, and read by several AI crawlers as supplementary metadata.
A stray noindex that escaped staging is the most damaging thing on this list. We look for it.
An emerging convention for declaring AI usage policy. Reported, never scored.
Per-purpose permissions in robots.txt: yes to being cited, no to being trained on.
They are often confused, and they do genuinely different jobs. You want all three.
| File | Answers the question | Read by | Format |
|---|---|---|---|
| robots.txt | May I crawl this? Permission rules, per user agent. | Search crawlers and AI crawlers that respect it | Plain text directives |
| sitemap.xml | What pages exist? A machine-readable inventory of URLs. | Search crawlers, some AI crawlers | XML |
| llms.txt | What is this site, and which pages matter? A curated summary with context. | AI assistants and agents | Markdown |
A sitemap lists everything. llms.txt says what is worth reading and what it means — the difference between handing someone an index and handing them a briefing.
Search sends people to your page. AI answers the question and cites a shortlist. That shifts the job from ranking alone to being readable, attributable, and allowed.
The failure mode is quiet: a blocked crawler, a missing llms.txt, a noindex that escaped staging. Nothing in analytics explains why you stopped appearing.
Prefer checking sites as you browse? Install the free GEO Checker add-on. Same audit as the web scanner, on the active tab: llms.txt, robots AI bots, schema, meta, and prompt packs for ChatGPT, Claude, and Perplexity.
Google Chrome
Desktop Chrome extension. One click from the toolbar runs the GEO checklist on the page you already have open. Light permissions (activeTab, scripting, storage). Free core forever.
Mozilla Firefox
Desktop Firefox twin of the same product. Same checks, same scoring, listed on AMO as geo-checker. Desktop only (not Android). Free core forever.
The top menu button opens the matching store: Chrome Web Store by default, or Firefox Add-ons if you arrived in Firefox.
MV3 · light permissions · free core forever · desktop Chrome and Firefox only
Adjacent. Classic SEO signals still matter — sitemaps, canonicals, metadata. GEO adds the AI-specific layer on top: llms.txt, crawler policy for AI agents, and structured data clear enough for a model to state facts about you confidently.
No, and be sceptical of anyone who says otherwise. This measures whether engines can read and understand your site — the necessary groundwork. Whether they cite you also depends on your content, your authority and the question being asked.
The free scan reads one page plus your public discovery files, which is where nearly all of these signals live. Full-site crawls with per-page llms.txt generation are a paid product.
We fetch public URLs and keep the resulting report so its link stays shareable. No login, no private data, nothing executed on your site, and nothing sold. See the privacy note for detail.
Yes. The scanner, the extension and the checklist stay free. Paid products are the things that cost us real work per customer: full-site crawls, generated content, monitoring and audits.
Desktop Chrome and Firefox, from the Chrome Web Store or Firefox Add-ons. The web scanner works anywhere, including mobile.
Ten seconds, no signup. A score and report you can put in front of a client or an editor.
